Value addition

Value addition

Value addition

Value addition

7 tailored products

Modern customers' standards

Modern customers' standards

Modern customers' standards

Modern customers' standards

Fully digital onboarding

Banking

Knab x Alicia

Improving Knab’s customer satisfaction and loyalty through embedded insurance

Active
policies

20.000+

20.000+

20.000+

Fully STP
onboarding

> 93%

> 93%

> 93%

Partners
since

2020

2020

2020

The challenge

Knab is an online bank that specialises in a personal, fully digital customer experience. They serve over 300.000 clients, including some 170.000 freelancers. As other fintechs and digital neobanks are also challenging and realised the status quo for financial services, constant innovation is key. Always looking to add value for its customers, Knab wanted to broaden its offerings and become a financial one-stop shop for its freelance population. Insurance was a sensible first step.

"We were looking for a way to better service our user base. Insurance was a logical way to start."

– Myrthe Markslag, Commercial lead

The solution

Knab and Alicia identified the types of insurance Knab customers typically need. To make these products accessible, we built an online funnel integrated into the Knab App. White label APIs make sure the customer experience is seamless and compliant with all rules and regulations.

Knab clients can now get insured in minutes, after going through a simple journey that starts at the ‘Insurance’ tab in the Knab App. Guided through the Knab-branded Alicia environment, they’re presented with the available products based on their profession. These products can start as early as the next day, and can be cancelled on a daily basis. Fully flexible insurance products that fit the freelancers’ needs.

Customer feedback made it clear – this was the right move. After a successful launch, Knab and Alicia are continuously looking for more ways to add value for Knab’s customers and further strengthen Knab’s position as the market leading digital bank for freelancers.

> 90%

Customer satisfaction score

2

impactful tech updates per week

13.000

monthly interactions

More interesting insights

(if we do say so ourselves)

Podcast

EP 2 – making user-centric insurance

Listen along while Marijn & Patrick talk about all things user-centricity.

Tech

Digital products & distribution

Offer insurance fully digitally and allow your users to buy insurance within 4 minutes. Seamlessly embedded into your user journey & branding.

Sector

Banks

Increase your customer lifetime value and expand your business model, without the extra effort.

More interesting insights

(if we do say so ourselves)

Podcast

EP 2 – making user-centric insurance

Listen along while Marijn & Patrick talk about all things user-centricity.

Tech

Digital products & distribution

Offer insurance fully digitally and allow your users to buy insurance within 4 minutes. Seamlessly embedded into your user journey & branding.

Sector

Banks

Increase your customer lifetime value and expand your business model, without the extra effort.

More interesting insights

(if we do say so ourselves)

Podcast

EP 2 – making user-centric insurance

Listen along while Marijn & Patrick talk about all things user-centricity.

Tech

Digital products & distribution

Offer insurance fully digitally and allow your users to buy insurance within 4 minutes. Seamlessly embedded into your user journey & branding.

Sector

Banks

Increase your customer lifetime value and expand your business model, without the extra effort.

What can we do for you?

Whether you're new to insurance or an industry pro, we can help you out with a variety of things.

Let's determine what you need, together.

Impactful insurance plans

Let's make insurance a successful addition to your business.

Tailored, user-centric products

Need fitting insurance products? With our 10+ risk carrier partners, we can craft just what you need.

Modular tech platform

Our end-to-end tech can fix all your insurance technology needs. Or just pick the modules you need.

Monitoring and optimisation

We can push your insurance uptake to peak performance to achieve a sustainable earning model.

What can we do for you?

Whether you're new to insurance or an industry pro, we can help you out with a variety of things.

Let's determine what you need, together.

Impactful insurance plans

Let's make insurance a successful addition to your business.

Tailored, user-centric products

Need fitting insurance products? With our 10+ risk carrier partners, we can craft just what you need.

Modular tech platform

Our end-to-end tech can fix all your insurance technology needs. Or just pick the modules you need.

Monitoring and optimisation

We can push your insurance uptake to peak performance to achieve a sustainable earning model.

Curious what we can do for you?

Contact

Alicia Insurance

Coolsingel 104

3011AG Rotterdam

+31 (0)10 899 0432

[email protected]

Follow us on Linkedin

Company

Alicia Insurance B.V.



AFM 12046794



KvK 75354608

Alicia MGA B.V.



AFM 12009343



KvK 24280088

2024 Alicia

Contact

Alicia Insurance

Coolsingel 104

3011AG Rotterdam

+31 (0)10 899 0432

[email protected]

Follow us on Linkedin

Company

Alicia Insurance B.V.



AFM 12046794



KvK 75354608

Alicia MGA B.V.



AFM 12009343



KvK 24280088

2024 Alicia

Contact

Alicia Insurance

Coolsingel 104

3011AG Rotterdam

+31 (0)10 899 0432

[email protected]

Follow us on Linkedin

Company

Alicia Insurance B.V.



AFM 12046794



KvK 75354608

Alicia MGA B.V.



AFM 12009343



KvK 24280088



2024 Alicia